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List of STR 581 Final Exam Answers. Online MBA Degree.

Free Answers to the Final Exam in STR581 Capstone Course in the Online MBA Degree Program.

  1. Power prices use price as a key strategic tool. These power prices have discovered the highly
  2. Some intermediaries use the following: strategic planning, advanced information systems, sophisticated marketing tools, measure performance on a return-on-investment basis, segment their markets, improve their target marketing and positioning, and
  3. Price has operated as the major determinant of buyer choice among poorer nations, among poorer groups, and with
  4. Major retailer types include the following EXCEPT
  5. Following the ________ approach to target market selection encompasses a strong knowledge of the segment’s needs, a strong market presence, and operating economies through specializing in production, distribution, and promotion.
  6. To reach Generation Y, rock band Foo Fighters created a digital street team that sends targeted e-mail messages to members who
  7. A company can add new products through acquisition or development. The acquisition route can take three forms. The company can buy other companies, it can acquire patents from other companies, or it can buy a
  8. New-to-the- world products are
  9. The chief disadvantage to a firm that decides to follow a product specialization strategy in selecting target markets is
  10. Which of the following statements best defines a work group?
  11. The traditional view of conflict is the belief that conflict is
  12. Which of the following is NOT included in the definition of conflict?
  13. Which of the following statements about leadership is true?
  14. bargaining is negotiation that seeks to divide a fixed pie
  15. Danielle wants to become a surgeon, not only because achieving this goal will give her self-respect and autonomy, but also because she wants a job with high status and recognition from others. Which of Maslow’s needs is Danielle trying to fill?
  16. Which of the following qualities is NOT found in work groups?
  17. A ________ is a set of procedures and sources managers use to obtain everyday information about developments in the marketing environment.
  18. Is the difference between the prospective customer’s evaluation of all the benefits and all the costs of an offering and the perceived alternatives.
  19. is any good, service, or idea that is perceived by someone as new
  20. A company can take several steps to improve the quality of its marketing intelligence. If the company purchases competitive products for study, attends open houses and trade shows, and reads competitors’ published reports and stockholder information, the company is using ________ to improve the quality of its marketing intelligence.
  21. Most established companies focus on ________ when it comes to innovation.
  22. consists of people, equipment, and procedures to gather, sort, analyze, evaluate, and distribute needed, timely, and accurate information to marketing decision makers
  23. The value proposition consists of a cluster of benefits the company promises to deliver; it is
  24. Purchase decisions are based on how consumers perceive prices and what they consider to be the
  25. consists of a group of customers who share a similar set of needs and wants.
  26. Marketers usually identify niches by
  27. Which of the following is generally considered to be the last step in the marketing research process?
  28. is the systematic design, collection, analysis, and reporting of data and findings relevant to a specific marketing situation facing the company.
  29. With respect to the sampling plan, three decisions must be made. The decisions are: the sampling unit—who is to be surveyed? Sample size—how many people should be surveyed? And
  30. communicates a company’s intended value positioning of its product or brand to the market.
  31. A company has total fixed costs of $120,000 and a contribution margin ratio of 20%. The total sales necessary to break even are
  32. A company requires $1,020,000 in sales to meet its net income target. Its contribution margin is 30%, and fixed costs are $180,000. What is the target net income?
  33. At the break-even point of 2,000 units, variable costs are $55,000, and fixed costs are $32,000. How much is the selling price per unit?
  34. The last step in activity-based costing is to
  35. A well-designed activity-based costing system starts with
  36. Identify which of the following statements about perfection standards is true.
  37. In a process cost system
  38. are profitability ratios.
  39. The _____ is not one of the three major financial statements.
  40. Financial statements are helpful to predict the future performance of a company for all of the following reasons except
  41. A local retail shop has been operating as a sole proprietorship. The business is growing and now the owner wants to incorporate. Which of the following is not a reason for this owner to incorporate?
  42. Which country does the text describe as becoming the largest producer and consumer of many of the world's goods?
  43. Which of the following might a company consider to help employees address work-life conflicts?
  44. Which of the following is not one of the Caux Round Table Principles for International Business?
  45. One study found that manufacturing labor costs about ___ an hour in China, compared to ____ dollars in the United States
  46. Diversity training programs are generally intended to provide a vehicle for
  47. Which of the following is correct about litigating commercial disputes?
  48. Which article of the United States Constitution deals with the judicial power of the federal government?
  49. When an economist says that the demand for a product has increased, this means that:
  50. When movie ticket prices increase, families tend to spend less time watching movies and more time at home watching videos instead. This best reflects:
  51. Which of the following is NOT a function of functional area information systems?
  52. The costs of delivering products in the _____ channel are much higher than delivering products in the _____ channel.
  53. is the integration of economic, social, cultural, and ecological facets of life, enabled by
  54. A _____ scale is a scale that scores an object or property without making a direct comparison to another object or property.
  55. The quartile deviation is
  56. Marketing research is now about a ________ billion industry globally.
  57. An investor's risky portfolio is made up of individual stocks. Which of the following statements about this portfolio is true?
  58. Due to asymmetric information, the market fears that a firm issuing securities will do so when the stock is
  59. Says to seek out investments that offer the greatest expected risk-adjusted real return
  60. Under capital rationing, a good tool to use is the
  61. A checking account is
  62. says that if you transfer risk to another party, you must offer a return that fully compensates for the amount of risk transferred
  63. A key variable covered in our text for the Black-Scholes OPM is
  64. Dimensions of risk include
  65. According to the Principle of Risk-Return Trade-Off, investors require a higher return to compensate for
  66. Which of these investments would you expect to have the highest rate of return for the next 20 years?
  67. The conversion price (for a convertible security) is usually adjusted
  68. Which (if any) statement is false?
  69. Which of the following is (are) true?
  70. A transfer price exists when two segments of the same organization sell
  71. Incremental analysis would be appropriate for
  72. Undertaker Corporation has a joint process that produces three products: P, G, and A.
  73. It costs Garner Company $12 of variable and $5 of fixed costs to produce one bathroom scale which normally sells for $35. A foreign wholesaler offers to purchase 2,000 scales at $15 each
  74. The steps to determining capacity requirements include
  75. Which of the following does not appear as a separate section on the cash budget?
  76. Get All 200+ STR 581 Final Exam Answers

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